CryptoConexión
CryptoConexión is a Web3 educational resource for Spanish and Portuguese speaking communities.
Website: https://cryptoconexion.com/
HQ: Dallas, Texas, United States
Active Markets: North America, Latin America
Problem Addressed
Over 55% of content on the internet is in English, while Spanish and Portuguese content accounts for only 5.8%. The majority of the crypto and Web3 industry and the resources towards understanding it are also produced for English speaking audiences. Yet, crypto products are accessed by diverse communities who need to understand the risks and benefits associated with the industry.
Project Description
CryptoConexión produces educational materials to build knowledge and competencies for Spanish and Portuguese speakers seeking to access cryptocurrency, Web3, AI, and Metaverse projects and services. The organization highlights and emphasizes the importance of promoting gender equity in the industry. CryptoConexión seeks to generate positive impact in Web3 for Latin American communities through educational content and narrative-based learning to ensure equitable access and participation in the industry.
The project does not offer any crypto products and exists solely as an educational resource increasing crypto-literacy and access to resources such as grants for their community.
Business Data
Status: Active
Constituency Served: Women, historically excluded groups, immigrants
Networks: Not on-chain; community project
Known Investors: N/A
Additional References: N/A
Progress to date
CryptoConexión launched in October 2021. Since then, the project has established strategic alliances with companies such as HER DAO, BeinCrypto, Ethereum Venezuela, International Women of Blockchain, Metamask Learn, Bankless Nation, and Web3 Familia, among others.
Business Model
CryptoConexión generates revenue through advertising, grants, and donations.
Traction
CryptoConexión participated as a curator for SXSW’s 2024 Espacio Latino Innovation Hub, a forum amplifying Latino tech founders, entrepreneurs, and investors. The forum attracted more than 550 participants.
As of April 2023, the project was working with more than 40 community organizations and entrepreneurs to increase access to Web3 educational content for Spanish speakers. At that point CryptoConexión was reaching 200,000 people each day through their education, research, and grant offerings.